As one of the important departments of the China Ceramic Association, the Exhibition Department is responsible for planning, organizing, and executing exhibition activities. The main task of the exhibition department is to attract target audiences through organizing exhibitions and displays, in order to increase the brand influence of exhibitors or directly promote sales. The work of the exhibition department involves multiple aspects such as market research, planning, organization, and promotion, and has high comprehensiveness and professionalism. The Exhibition Department of the China Ceramic Association is currently mainly responsible for the exhibition planning, recruitment, management, and post exhibition summary and evaluation of the Beijing International Ceramic Boutique Exhibition. Responsible for liaising with the International Cooperation Department of the China Light Industry Federation, the Light Industry and Trade Promotion Association, and contacting the Ministry of Commerce, Beijing International Exhibition Center, the Industry and Information Technology Department of ceramic production areas, and various production area associations.